My name is Pat. I’m an experienced Digital & Search Marketing consultant. I work well to deadlines and enjoy developing unique strategy marketing plans for small businesses striving to put their best foot forward to prospective clients.
I have worked with small and larger businesses to set up and run their search engine marketing campaigns. I particularly like helping start ups as there is nothing more rewarding than getting new projects off the ground! Originally from Poland, I have lived in London for 8 years now, which has provided me with an excellent opportunity to interact with international business and meet their diverse marketing needs.
After completing my degree at the University of Southampton – Institutional Management and Leadership (Education) and having researched into Higher Education Marketing I decided to pursue my interest and develop my career in the most rewarding and ever growing field – the education sector.
Believing in education is one the factors that sets me apart from digital agencies and freelancers. I offer recommendations and Internet marketing action plans for universities, education organisations, language schools and training organisations. See my profile on Linkedin
If your customers are students you most definitely know that the Internet website is the first point of contact for your institution. What can I do to help you improve your visibility and authority online?
- Adwords (PPC) set up and management
Choosing the best keywords and optimal setting depending on target group and territory is critical to a successful Google AdWords pay-per-click advertising campaign. I plan strategically and your account is being set up with best Google practice in mind from day one.
- Website SEO/SEM recommendations
It is crucial for you to develop authority and visibility online. SEO results do not happen overnight but you can do a lot to build your trust in search engines.
- Content review and strategy
Content is king and developing unique SEO optimised plans for website copy is my specialty.
- Social media advertising
I’m a highly motivated search marketing expert and have a strong awareness of search engine marketing trends that would enhance your online presence and give you a significant boost in rankings and client base from social media platforms e.g Facebook, Linkedin, Google +, Youtube, Twitter and Instagram.